Doing the Write Thing: Tips for Selling Copywriting Services
Posted on August 15, 2008 - Filed Under Writing | Leave a Comment
Being adept at putting words together can actually jumpstart your career as an entrepreneur. Copywriting has had its ups and downs but it is still one of the strongest industries to ever come out of the Internet. Whether online or offline, you can sell your copywriting services and enjoy a job that you like and will excel at. However, this isn’t always the perfect job. Find out how to sell this business and what you can expect out of it:
Read More..>>How To Become A High-Paid Marketing Consultant Or Copywriter - FAST!
Posted on July 21, 2008 - Filed Under Copywriting | Leave a Comment
How to become a High-paid marketing consultant,copywriter.
Are you a marketing consultant or copywriter still looking
for clients, and often wonder how most people really get clients to hire them?
If you are, this article will prove VALUABLE to you in a moment. Here’s why:
I came to North America from Hong Kong
at the age of 14.
When I first arrived, I know not a word of English (and that’s
not an exaggeration). I’ve strived and climbed my way up here, and finally at
age 19 decided that I’m going to make myself a successful copywriter no matter
what it takes.
Business Brochures: You Get What You Pay For, And Then Some
Posted on July 19, 2008 - Filed Under Writing | Leave a Comment
It is a necessity for every business to have a Business Brochure. It is in this colorful paper where you put all the necessary information that pertains to your company for possible clients and partners to know. In a way, this reflects your business and what it has got to offer. So you should be extra careful in selecting the design and marketing context for your brochure to stand out.
This is some object you can create yourself or have an expert do it for you. Somehow, it’s something that any organization must have: business brochures.
Read More..>>The Second Biggest Mistake Freelancers Make
Posted on June 6, 2008 - Filed Under Writing and Speaking | Leave a Comment
When you first begin your freelance career–whether as a writer, photographer, web designer, graphic artist or whatever–you have to face the ultimate challenge: getting clients.
So you scour all the marketing books and Internet articles, and you talk with others who have gone before you to see if they have a secret.
Then, one day, you take the plunge. You begin to market your freelance business. You come to realize that if you don’t aggressively market, you are going to get nowhere fast. And that’s not why you became a freelancer. You became a freelancer because you wanted to call your own shots and you believed you could make more money working for yourself than for someone else.
Read More..>>27 Great Tools For Copywriters
Posted on June 6, 2008 - Filed Under Writing and Speaking | Leave a Comment
After more than 12 years as a professional writer, I have more effective copywriting and SEO copywriting tools at my disposal than I could poke a stick at. I’ve already shared this list at the Divine Write Copywriting Forums (divinewrite.com/forum), but thought I’d distribute a little wider.
Hope it helps…
(Note: If you run a copywriting business from home, you may also be interested in reading my three-article series on home business technologies. See divinewrite.com/Home%20Business%20Technologies%201.htm.)
General Copywriting Tools
1) Microsoft Word (EXPENSIVE!) - No real need to describe, but some features that warrant a mention as particularly useful to copywriters include:
Read More..>>A Direct Response Copywriter Can Make You More Money
Posted on June 4, 2008 - Filed Under Writing and Speaking | Leave a Comment
Direct marketing is one of the top advertising methods used due to its success rate. This form of marketing is written to speak to your prospects as individuals rather than faceless customers to instantly build rapport, compel them to do business with you, or inform them about your unique services.
Businesses and marketers are aware of the advantages and opportunities of direct marketing due to its success rate. Direct mail is the top method of advertising used by marketers (you’ve seen the letters).
A good copywriter can ignite your customer’s desire for your product through persuasive, powerful copy that will prompt them to act now.
Read More..>>10 Ways A Freelance Copywriter Can Lighten The Load For Software Marketers
Posted on June 2, 2008 - Filed Under Writing and Speaking | Leave a Comment
There are plenty of compelling reasons why software marketers should utilize a professional freelance copywriter to achieve their objectives. Here are10 attractive benefits:
1. Results
A professional freelance copywriter possesses the skill, expertise and ability to craft “spot-on” materials that hit home with a target audience and compel buyers to act. A freelance professional is more than just a writer. With the mindset of a marketer, a copywriter is adept at motivating prospects through persuasive messaging, which can lead to shorter sales cycles and increased ROI.
Are You Loosing Out On Article Marketing?
Posted on May 26, 2008 - Filed Under Writing and Speaking | Leave a Comment
From a website owner’s standpoint, article marketing is seen as an effective method to build links to select pages of his website. The usual way to do this is to suitably alter the resource box at the end of each article that contain links pointing to one or more desired pages of the destination website.
If that is only what you’re after, then you’re perhaps missing out on big opportunity to boost your online business.
The reasons are two-fold:
- When you write an article you’re in fact dealing on your expertise in the given field. If your article provides information of value in the eyes of its readers, you’re able to build on your reputation.
Become A Freelance Copywriter - Build Your Portfolio, Get Paid More
Posted on May 25, 2008 - Filed Under Writing and Speaking | Leave a Comment
Copywriting is the most lucrative arena for a freelance writer. How lucrative it is for you however, depends on the strength of your portfolio. Your copywriting portfolio is your body of work: the direct mail pieces, brochures, advertisements, and Web sales pages you’ve written for clients over time.
When you first start out as a copywriter, your portfolio will be slim: it will consist of writing samples you’ve created. As you get clients, your copywriters’ portfolio will fill with clients’ pieces. One point: always get a clients’ permission before you add the work you wrote for them to your portfolio - most will be happy to give it to you.
Read More..>>Direct Response Copywriting - The Basic Principles
Posted on May 22, 2008 - Filed Under Writing and Speaking | Leave a Comment
The first insight into the mind of a copywriter is that they look for direct response copy to provide immediate results. Direct response copy works immediately or it will never work. Direct response copy elicits an immediate reaction that should result in a purchase from the customer. If the customer clicks away from the web page without responding to the call to action, the copy and the copywriter failed to perform their job.
Read More..>>